https://exvmedia.com/insights Guides on video cost, planning and events from EXV. en-us Wed, 01 Jul 2026 00:00:00 GMT https://exvmedia.com/insights/what-is-a-video-promo https://exvmedia.com/insights/what-is-a-video-promo Wed, 01 Jul 2026 00:00:00 GMT A video promo is a short branded video built to drive a specific action. Here's what it is, the 5 main types, 2026 pricing, and when to commission one. https://exvmedia.com/insights/brand-films-that-get-series-b-funded https://exvmedia.com/insights/brand-films-that-get-series-b-funded Fri, 19 Jun 2026 00:00:00 GMT A corporate brand film does not get you funded. It compresses the time a room needs to believe you are already the category leader. Here is what actually works. https://exvmedia.com/insights/cybersecurity-brand-storytelling https://exvmedia.com/insights/cybersecurity-brand-storytelling Fri, 19 Jun 2026 00:00:00 GMT Cybersecurity video production wins on feeling, not FUD. How the best cyber films make the invisible threat visible, cast the buyer as hero, and earn the CISO. https://exvmedia.com/insights/saas-brand-films-vs-product-demos https://exvmedia.com/insights/saas-brand-films-vs-product-demos Fri, 19 Jun 2026 00:00:00 GMT A SaaS brand film primes the 95% of buyers not in-market, and the product demo converts the 5% who are. Here is the decision rule for SaaS video production. https://exvmedia.com/insights/sales-kickoff-stage-films-playbook https://exvmedia.com/insights/sales-kickoff-stage-films-playbook Fri, 19 Jun 2026 00:00:00 GMT A production playbook for the sales kickoff opener film: what it must do, when to engage a studio, and how to turn one SKO into a year-long content system. https://exvmedia.com/insights/corporate-video-production-cost https://exvmedia.com/insights/corporate-video-production-cost Wed, 10 Jun 2026 00:00:00 GMT What does corporate video production cost in 2026? Starting prices by film type, why a flat price beats a per-minute quote, and numbers for finance.